Social organic work, 2024
Associate Creative Director
The ask: Understand, acquire, and retain fans globally, while improving global brand affinity and preference.
Social strategy: Ticketmaster is your ultimate fan that cheers you on to get more out of what you love.
I oversaw the day-to-day creative, from concepting to editing to copywriting. As a lead I ensured we found success in platform native, entertaining content that leverages trends and viral formats to meet client goals.